Recruitment Marketing & Employer Brand Lead

Shape how thousands of talented people discover their next career in healthcare

Remuneration: $91,326 – $121,497 + Superannuation + Salary Packaging 
Employment Type: Temporary Full Time – Until October 2027 
Position Classification: Health Manager Level 1 
Location: Waratah (On-Site)
Hours Per Week: 38 
Requisition ID: REQ689436
Closing Date: Closing 13th of September 

Interviews will be held on the 17th of September

Hunter New England Local Health District is one of Australia’s largest and most diverse health districts, from tertiary hospitals in Newcastle to rural hubs across the region, more than 20 community hospitals and services reaching more than 900,000 people.

This is a hands-on senior marketing role where you’ll bring your expertise, creativity and strategic thinking to shape our employer brand, lead high-impact recruitment campaigns, coach and develop a high-performing team while managing your own portfolio and delivering work independently.

The role

• Lead end-to-end recruitment marketing campaigns: Develop, deliver, report on and optimise targeted campaigns that support workforce priorities and attract talent to hard-to-fill roles.

• Shape recruitment marketing strategy: Identify opportunities, develop strategic attraction initiatives and align recruitment marketing with broader organisational and workforce goals.

• Lead and develop the team: Coach and support a high-performing recruitment marketing team while managing your own portfolio and delivering work independently.

• Develop compelling, on-brand content: Create engaging content and campaign assets across digital and print channels, maintaining a consistent and compelling employer brand.

• Bring our employer brand to life: Travel across our hospitals and sites to capture authentic stories, content and insights, connecting our people, places and opportunities with target audiences.

• Coordinate events and campaigns: Plan and deliver recruitment marketing events, expos, activations and on-site initiatives that strengthen candidate engagement and talent pipelines.

• Drive digital performance and capability: Manage paid advertising, digital employer-brand channels and campaign analytics, while partnering with recruiters and hiring managers to strengthen attraction capability and improve reach, engagement and ROI 

Why 
work with us? 
Working at Hunter New England Health means being part of something bigger. You’ll be joining a values-driven team that’s passionate about making a difference through strategic, creative, and impactful recruitment initiatives. 

We offer:

• Monthly Allocated Day Off per month (for full-time employees)
• 12% employer superannuation contribution
• Salary packaging 
• Fitness Passport + Employee Assistance Program (EAP) for you and your family
• Free onsite parking 

Additional Information:

• This recruitment may create an eligibility list for future opportunities.
• Visa sponsorship is not available for this role. 

Need more information? 
  1) Click here for the Position Description 
  2) Find out more about applying for this position
For role related queries or questions contact Jessica Mackay on jessica.mackay2@health.nsw.gov.au

This is a Category B position. Recommended applicants will be reviewed for compliance with NSW Health policy directive PD2024_015: Occupational Assessment, Screening and Vaccination against Specified Infectious Diseases for Category B positions prior to offer. All new employees must agree to comply with the requirements outlined in the policy. 

Salary Packaging: is beneficial to most Hunter New England Health employees and may increase your take-home pay! Salary package a range of personal expenses including novated motor vehicle leases, relocation expenses, and HECS/HELP debt. Find out more by contacting SalaryPackagingPLUS! via nswhealth@salarypackagingplus.com.au or 1300 40 25 23.