Senior Communications Officer, Public Health Communications and Behaviour Change

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Communications Marketing and Media
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REQ611219 Requisition #

Join our Public Health Communications and Behaviour Change Unit at the NSW Ministry of Health for an exciting temporary (12 months) full-time opportunity and be part of the team enriching health in millions of ways every day.

About us 
The Public Health Communications and Behaviour Change (PHaB) team is part of the Ministry’s Strategic Communications and Engagement Branch. We lead state-wide communication and behaviour change initiatives that help people in NSW stay healthier, make informed decisions, and access the right care at the right time.

We:

  • Deliver evidence-based social marketing and public health campaigns across issues like vaccination, infectious disease prevention, and health system navigation.
  • Partner with Local Health Districts, health agencies, clinicians, researchers and community organisations to drive impact and consistency across NSW.
  • Apply behavioural science, consumer insights and data to shape communication that improves health outcomes.
  • Work in a highly collaborative, creative and supportive team that values curiosity, kindness and continuous learning.
  • Offer flexible, hybrid working arrangements and a strong commitment to diversity, inclusion and professional growth.


To learn more about the Ministry and what benefits we offer, access our Employee Benefits Handbook.

About this role
This is a unique opportunity to contribute to campaigns and initiatives that help millions of people across NSW live healthier, safer lives. As Senior Communications Officer, you’ll be part of a small, high-performing team delivering integrated communications and behaviour change projects across a wide range of public health priorities.

You’ll work on projects that make a real difference—translating complex health information into accessible, motivating messages that inspire action. From media and digital content to creative development, campaign management and stakeholder engagement, your work will help ensure the people of NSW have the information they need to protect and improve their health.

Clerk Grade 9/10, salary range from $129,464 to $142,665 per annum plus superannuation and annual leave loading, with a 35-hour work week.

For more information, please read the full Role Description.

What you'll be doing 

  • Plan, develop and implement public health communications and behaviour change campaigns and projects.
  • Translate evidence, insights and behavioural research into accessible and engaging content for diverse audiences
  • Collaborate with internal teams, health agencies, media buying agencies and creative suppliers to deliver integrated communications across paid, owned and earned channels.
  • Provide strategic communication advice and coordination support during public health incidents and campaigns.

Contribute to evaluation, reporting and continuous improvement of public health communications.

About you 
We’re looking for a motivated, organised and purpose-driven communicator who thrives in a fast-paced, collaborative environment.

You’ll bring:

  • Demonstrated experience (10+ years) delivering multi-channel (incl advertising) communications or marketing projects, ideally within government, health, or social change contexts.
  • Excellent writing and content development skills with the ability to translate complex information into clear, audience-centred messages.
  • Strong stakeholder management skills and the ability to work collaboratively with diverse partners.
  • An analytical mindset, with experience applying insights, evidence or evaluation to shape communications.
  • The ability to balance multiple priorities, meet deadlines and maintain a calm, solution-focused approach under pressure.
  • Relevant tertiary qualifications in communications, marketing, media or equivalent.
     

How to apply
At The Ministry of Health, we want you to make the most of the opportunities you’ll get to grow your skills and your career, surrounded by authentic, smart people and leaders.

Please review the role description and submit your up-to-date resume (up to 5 pages) and cover letter (1-2 pages) AND Demonstrate your ability by attaching a response to the two target questions below.

Target Questions

  1. Provide an example of a communications campaign / project you’ve delivered. What was your role, and how did you ensure the work achieved measurable impact?
  2. Describe how you have used evidence or consumer insights to shape communication strategies or campaign messaging. What was the outcome?


Use the link below to access our Capability Application tool, designed to help you excel in the recruitment process. Practice your responses with the example questions provided to effectively highlight your achievements and the strategies you used to accomplish them.

Capability application tool | NSW Public Service Commission

For role related queries or questions contact Lisa Smith on Lisa.Smith8@health.nsw.gov.au and quote REQ611219.

If you do require any adjustments to the recruitment process during the recruitment process, please contact Frankie De Luca on frankie.deluca@health.nsw.gov.au

Closing Date: Sunday 26 October 2025

Our commitment to diversity and inclusion 
At the Ministry of Health, we are committed to creating a diverse, inclusive, and flexible environment which reflects the community and customers we serve. We actively promote the employment of women, people with a disability, Aboriginal and Torres Strait Islander peoples, LGBTIQ+ community and people from culturally and linguistically diverse backgrounds.

If you identify as Aboriginal or Torres Strait Islander and would like assistance with your application or to obtain more information on how to apply, please visit The Stepping Up Initiative.

To be eligible for employment in these roles you must be an Australian citizen, or a permanent resident, or a New Zealand citizen, or hold a valid visa with permission to work in Australia.

Additional information

  1. This recruitment may be used to create a Talent Pool for similar future roles (ongoing or temporary) that may arise over the next 18 months. 
  2. This is a temporary role and there may be opportunities for ongoing employment at grade.
  3. For more information on applying visit the Ministry of Health Career portal
  4. Please note the selection process will include a range of comparative assessment techniques to assist in determining your suitability for the role.


Don't miss your chance to embark on this fulfilling journey! Apply now!

Applications Close: 11:59pm, Sunday 26 October 2025

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